Heh. I've had a sneaking suspicion that the creator is a psychopath, or at least is morally blind. There have been a few hints here and there. However, it could be that the writer is intentionally portraying a psychopath, their methods, and their effects on others.
Either way, I still find the comic engaging and enjoyable. I didn't care for the farm-animals chapter, but it's picked up since then.
When it comes to Ardon, I hate him, but I love to hate him, which may be the point. If I were a character in the party, I would have killed him a long time ago, but eh. Great comic.