The start of a new campaign drives me to make a new character. As soon as I hear about the idea of a new game starting up, I try and make something interesting that I haven't played before, or at least something very different than I just played. I try to stay away from making an overly effective character but that's really hard for me to do. I like increasing my chances of survival. I also gain inspiration from selecting a random disorder, delusion, mania, or phobia to make them really unique. I set short term and long term goals, and define a motivation.

If I need truly random character inspiration, I use the website "who the f is my D&D character?".